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Services

Social Media Video Production in Sarasota, Florida

Vertical and horizontal content, paid social ad cuts and planned Content Days for brands that need to publish regularly and look consistent doing it.

One production day. Weeks of usable content.

The Content Day

Most marketing teams do not lack ideas. They lack footage. A Content Day fixes that by treating one shoot as the source for many posts.

We plan the day around a list: the topics, people, products and places you want to show. Each setup is framed for more than one format, so a single scene can become a horizontal clip, a vertical cut and an ad.

How a Content Day is planned

  1. 01

    Content list

    Together we write down what you need to publish over the coming weeks and group it into scenes that can be shot efficiently.

  2. 02

    Shot plan

    Every scene is assigned its formats in advance, so vertical framing is composed on the day and not cropped out of a wide shot later.

  3. 03

    Shoot

    One day on location with the crew and lighting the list requires. We move quickly, in a set order.

  4. 04

    Batch edit

    Clips are cut, colored, captioned and exported per platform, then delivered labeled and ready to schedule.

What we make for social

  1. 01

    Vertical short-form

    Clips composed for Reels, TikTok, Shorts and Stories, with captions for viewers watching without sound.

  2. 02

    Horizontal content

    Pieces for YouTube, LinkedIn and your website, where viewers give a video more time.

  3. 03

    Paid social ad cuts

    Short versions with the message up front, exported in the sizes each ad placement asks for, with alternate openings if you want to test.

  4. 04

    Founder and staff pieces

    Short answers and explanations from the people behind the business, filmed in one sitting and released over time.

Ongoing content production

For teams that post every week, we set up recurring shoots. Each one is planned from the last: what performed, what is coming up in the business, which footage is already in the library.

Over time you build a consistent archive of your people, places and products that your team can draw on between shoots.

What a Content Day can deliver

The count and mix are set in the scope. A typical day can supply:

  • Vertical clips with captions
  • Horizontal edits for YouTube and LinkedIn
  • Paid ad cuts in several aspect ratios
  • Short bumpers
  • Cover frames and stills pulled from footage
  • Organized B-roll library

Social video questions

Do you manage our social accounts or post for us?
No. We produce the content and hand it over ready to publish. Your team or your agency handles posting and community management.
Can you just crop our existing horizontal film into vertical?
Sometimes it works, and we can re-edit existing footage. Content framed for vertical on the shoot day nearly always looks better.
How many videos do we get from one day?
That depends on the length of the pieces and how many setups the list needs. We agree the number before the shoot, not after.
Do you add captions?
Yes, when captions are part of the scope. They are styled to your brand and checked for accuracy before delivery.

Start a Project

Running out of things to post?

Send us a rough list of what you would like to publish, and we will shape it into a Content Day.

Or reach us directly: +1 (941) 830-0907 · office@avisual.pro

Start a Project →